Ola faces backlash over its ‘8 missed calls from mom’ ad

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ANI |
Updated: Mar 11, 2022 15:42 IST

Mumbai (Maharashtra) [India], March 11 (ANI): After Flipkart, Ola has become the recent company to face the wrath of people over its recent marketing stunt.The cab aggregator company recently sent a notification reading “8 missed calls from mom” to their customers and offered a 40 per cent discount on certain services.However, this gimmick did not go down well with a section of people on social media. Calling out the company, a Twitter user wrote, “There’s a way to do marketing. Do not cross your limits by sending such notifications. Couldn’t block the notifications coz bookings notifications will also get blocked. #disappointed.”Another user called Ola’s stunt “cringy”.”Why do you all give such cringy clickbaits. Don’t be another zomato. Be original in marketing. Especially those 8 missed calls one is yakk,” the netizen tweeted.Started in 2010, Ola was founded by the current chairman and Group CEO of Ola Bhavish Aggarwal and Ankit Bhati (Co-founder and CTO). (ANI)



Source: www.aninews.in

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