Fitness whole Reebok India proclaimed the launch of its new campaign titled ‘Live with Fire’ Wednesday. It options Dhoni, Nargis and John and the campaign encourages people to remain ‘fit for life’ through a series of activities.
“Being a sportsperson, fitness is an integral a part of my lifestyle, and one thing that i actually relish. it’s perpetually been nice to partner with Reebok for their campaigns, and that i really anticipate to the present exciting new campaign with John and Nargis.
“I think we create a good team along, and our expertise of operating along has been fantastic. The audiences can see a never-seen-before chemistry between the 3 people and i hope that the shoppers connect with our passion for fitness, and ultimately imbibe it in their lives,” Dhoni aforesaid in a statement.
Nargis hopes the audience can ultimately adopt a healthy life style.
“It was my initial time with Dhoni and John, and along our enthusiasm and commitment to fitness was tense to an all new level.
“I am excited to be a section of this campaign and enjoyed shooting for it in Malaysia. I hope that the audiences love it even as much as we enjoyed performing on it, and are thereby intended to adopt a healthy and active life style,” she said.
The ‘Live with Fire’ campaign was globally extended in 2013.
“The campaign is really distinctive, and can provide shoppers the possibility to check every people – Nargis, Dhoni and myself at our fitness best. Dhoni and i have been friends for many years now, and i am very happy that Reebok gave us the chance to figure along on this campaign,” aforesaid John.
The new TV business will be released across India Saturday.