New Delhi, Oct 21: Airtel digital TV and Samsung Tues declared their partnership to launch integrated digital TV (iDTV) in India.

“We at Airtel digital TV are perpetually looking for new ways that to deliver an expertise for our customers that’s actually innovative and world category. In line with this commitment, we are these days excited to announce our collaboration with Samsung to launch the Integrated Digital TV and introduce the Indian market to its next section of TV viewing expertise,” aforesaid Shashi Arora, chief executive officer (DTH and Media), Bharti Airtel, in a statement here.

The integrated digital TV is currently available across Samsung plazas and all leading multi-retail retailers at costs beginning at Rs.44,900. Customers buying the iDTV can get a restricted amount introductory four months’ free subscription provide of Airtel DTH services.

“The clutter-free, convenient and supreme viewing expertise offered by iDTV showcases Samsung’s commitment to supply consumer-centric products,” aforesaid Ranjivjit Singh, chief promoting officer, Samsung electronics.